“OUR MOST IMPORTANT COLLAB EVER. THIS DROP IS IMPORTANT IN SO MANY WAYS, AND WE ARE SUPPORTING AVICII ARENA AND THEIR INITIATIVE FOR YOUNG PEOPLES MENTAL HEALTH TO ENSURE THAT WE ARE LOOKING TOWARDS A BETTER FUTURE”. KALLE BRÄNNBERG, ZONEFLOORBALL.
“OUR MOST IMPORTANT COLLAB EVER. THIS DROP IS IMPORTANT IN SO MANY WAYS, AND WE ARE SUPPORTING AVICII ARENA AND THEIR INITIATIVE FOR YOUNG PEOPLES MENTAL HEALTH TO ENSURE THAT WE ARE LOOKING TOWARDS A BETTER FUTURE”. KALLE BRÄNNBERG, ZONEFLOORBALL.
OUR BRAND HAS ALWAYS EMPOWERED A BETTER WORLD. A BETTER PLACE FOR US, AND THE YOUNGER GENERATION THAT WILL BE OUR FUTURE. THE MENTAL HEALTH AMONG YOUNG PEOPLE IS ONE OF THE BIGGEST PROBLEMS IN TODAY´S SOCIETY. TO ENSURE THAT WE DO WHAT WE CAN FOR OUR COMMUNITY, A NEW COLLAB WITH AVICII ARENA IS DROPPING. THIS IS SOMETHING DIFFERENT. A COLLAB THAT WE HAVE LOOKED FOR SINCE OUR PARTNERSHIP WITH NIKE, AND THE MOST IMPORTANT ONE IN OUR HISTORY. IT MIGHT BE TIME FOR A BETTER DAY...
Background.
OUR BRAND HAS ALWAYS EMPOWERED A BETTER WORLD. A BETTER PLACE FOR US, AND THE YOUNGER GENERATION THAT WILL BE OUR FUTURE. THE MENTAL HEALTH AMONG YOUNG PEOPLE IS ONE OF THE BIGGEST PROBLEMS IN TODAY´S SOCIETY. TO ENSURE THAT WE DO WHAT WE CAN FOR OUR COMMUNITY, A NEW COLLAB WITH AVICII ARENA IS DROPPING. THIS IS SOMETHING DIFFERENT. A COLLAB THAT WE HAVE LOOKED FOR SINCE OUR PARTNERSHIP WITH NIKE, AND THE MOST IMPORTANT ONE IN OUR HISTORY. IT MIGHT BE TIME FOR A BETTER DAY...
THE COLLAB.
WE HAVE WORKED ON THIS COLLABORATION FOR OVER A YEAR TO BE ABLE TO TRY AND AFFECT OUR INDUSTRY, OUR PARTNERS, AND OUR FANS. MENTAL ILLNESS NEED THESE KIND OF ACTIVATIONS AND WE ARE CREATING A BIG LAUNCH INSIDE AVICII ARENA IN FRONT OF 15 000 PEOPLE. Part of the proceeds from the sale goes to support Avicii Arenas work with preventive activities for children and young adults.
We are so happy to support the initiative with visibility and spreading the word to our community.
the collab.
WE HAVE WORKED ON THIS COLLABORATION FOR OVER A YEAR TO BE ABLE TO TRY AND AFFECT OUR INDUSTRY, OUR PARTNERS, AND OUR FANS. MENTAL ILLNESS NEED THESE KIND OF ACTIVATIONS AND WE ARE CREATING A BIG LAUNCH INSIDE AVICII ARENA IN FRONT OF 15 000 PEOPLE. Part of the proceeds from the sale goes to support Avicii Arenas work with preventive activities for children and young adults.
We are so happy to support the initiative with visibility and spreading the word to our community.
THE AVICII ARENA INITIATIVE.
ON MAY 19TH 2021, SWEDEN’S MOST WELL-KNOWN ARENA WAS OFFICIALLY RENAMED AVICII ARENA. THIS IS A UNIQUE COLLABORATION BETWEEN TIM BERGLING FOUNDATION, STOCKHOLM LIVE, TRYGG-HANSA AND BAUHAUS. THE AVICII ARENA SERVES AS A MEETING PLACE AND A MEGAPHONE FOR ONE OF THE MOST IMPORTANT SOCIAL ISSUES OF OUR TIME.
ON MAY 19TH 2021, SWEDEN’S MOST WELL-KNOWN ARENA WAS OFFICIALLY RENAMED AVICII ARENA. THIS IS A UNIQUE COLLABORATION BETWEEN TIM BERGLING FOUNDATION, STOCKHOLM LIVE, TRYGG-HANSA AND BAUHAUS. THE AVICII ARENA SERVES AS A MEETING PLACE AND A MEGAPHONE FOR ONE OF THE MOST IMPORTANT SOCIAL ISSUES OF OUR TIME.
WE HAVE PARTNERED WITH TWO OF THE BEST PLAYERS IN THE WORLD FOR THIS DROP. SSL ROOKIE OF THE YEAR HANNA NORDSTRAND AND WFC ALL STAR TEAM MEMBER HAMPUS AHRÉN WILL JOIN US ON POTRAITING THIS CAMPAIGN. THE PLAYERS WILL ALSO JOIN US DURING THE EVENT IN THE AVICII ARENA AND WILL WORK AS AMBASSADORS FOR OUR COMMON WORK TOGETHER WITH THE AVICII ARENA INITIATIVE.
WE HAVE PARTNERED WITH TWO OF THE BEST PLAYERS IN THE WORLD FOR THIS DROP. SSL ROOKIE OF THE YEAR HANNA NORDSTRAND AND WFC ALL STAR TEAM MEMBER HAMPUS AHRÉN WILL JOIN US ON POTRAITING THIS CAMPAIGN. THE PLAYERS WILL ALSO JOIN US DURING THE EVENT IN THE AVICII ARENA AND WILL WORK AS AMBASSADORS FOR OUR COMMON WORK TOGETHER WITH THE AVICII ARENA INITIATIVE.
BRAND-NEW AVICII ARENA STICKS ARE DESIGNED AND CREATED TO DROP AT THE SWEDISH FINALS FOR ALL OUR FANS. THE STICKS WILL PROVIDE IMPORTANT INFORMATION ABOUT THE SITUATION OF MENTAL HEALTH AND OUR BOOTH AND MARKETING WILL WORK TOGETHER WITH TIM BERGLING FOUNDATION AND AVICII ARENA TO AFFECT, PREVENT, AND INFORM OUR SPORT THAT MENTAL ILLNESS NEEDS TO BE MENTIONED IN IMPORTANT ARENAS. WE WILL DONATE A PART OF ALL INCOMES FROM THE DROP TO AVICII ARENAS WORK FOR YOUNG PEOPLES MENTAL HEALTH.
the products.
BRAND-NEW AVICII ARENA STICKS ARE DESIGNED AND CREATED TO DROP AT THE SWEDISH FINALS FOR ALL OUR FANS. THE STICKS WILL PROVIDE IMPORTANT INFORMATION ABOUT THE SITUATION OF MENTAL HEALTH AND OUR BOOTH AND MARKETING WILL WORK TOGETHER WITH TIM BERGLING FOUNDATION AND AVICII ARENA TO AFFECT, PREVENT, AND INFORM OUR SPORT THAT MENTAL ILLNESS NEEDS TO BE MENTIONED IN IMPORTANT ARENAS. WE WILL DONATE A PART OF ALL INCOMES FROM THE DROP TO AVICII ARENAS WORK FOR YOUNG PEOPLES MENTAL HEALTH.
WE ARE CREATING A ONE-OF-A-KIND BOOTH TOGETHER WITH TIM BERGLING FOUNDATION AND AVICII ARENA INSIDE THE ARENA FOR THE SWEDISH FINALS 2023. A HUGE BOOTH WILL PRESENT OUR STICKS IN A NEW INNOVATIVE WAY, A SPECIAL INVITED DJ WILL PLAY ONLY AVICII MUSIC AND CUSTOMERS CAN MEET OUR ORGANIZATIONS AND DISCUSS OUR NEWEST DROP. THE OPTIMAL DROP FOR THE OPTIMAL VENUE? WE HOPE…
the FINALS 2023.
WE ARE CREATING A ONE-OF-A-KIND BOOTH TOGETHER WITH TIM BERGLING FOUNDATION AND AVICII ARENA INSIDE THE ARENA FOR THE SWEDISH FINALS 2023. A HUGE BOOTH WILL PRESENT OUR STICKS IN A NEW INNOVATIVE WAY, A SPECIAL INVITED DJ WILL PLAY ONLY AVICII MUSIC AND CUSTOMERS CAN MEET OUR ORGANIZATIONS AND DISCUSS OUR NEWEST DROP. THE OPTIMAL DROP FOR THE OPTIMAL VENUE? WE HOPE…